Kona Brewing Co. Catch a Clean Wave 

Curich Weiss Amplify developed and led Kona Brewing Co.’s multi-year Catch a Clean Wave program, an initiative that combined coastal conservation with brand engagement across both the West and East Coasts. The campaign brought the brand’s commitment to environmental stewardship to life through community-driven activations, influencer partnerships, and integrated media outreach.

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The program generated over 500 million impressions and secured national and regional press coverage, significantly expanding visibility. In addition to driving awareness, the initiative delivered a tangible impact, removing more than 500 pounds of trash from beaches and reinforcing Kona Brewing Co.’s position at the intersection of lifestyle and purpose.

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#Press Office, #Experiential, #Influencer